2021-04-08

During the epidemic prevention and control period, electronic payments are favored by Brazilians

By yqqlm yqqlm

Brazil Correspondent Deng Guoqing

During the prevention and control of the new crown epidemic, electronic payment was favored due to its convenience and efficiency, and showed a rapid development trend in Brazil. All e-commerce platforms have met people’s shopping needs to a certain extent through online barrier-free order placement and offline contactless delivery, which has changed the lifestyle of many people.

Electronic payment methods are becoming more and more popular

“During the epidemic prevention and control period, consumers prefer to use mobile phones to pay. Compared with cash payments, mobile payments can avoid the collection of counterfeit currency. It also saves the change link and minimizes contact with coins. It is safe, time-saving and labor-saving, while also reducing the risk of contact with the virus.” Eduardo, an account manager of a large supermarket in São Paulo, told the Science and Technology Daily reporter .

Relevant studies have found that the popularity of electronic payment in Brazil has accelerated in the past two years. According to a market research report recently released by the Brazilian Consumer Protection Association, the national mobile payment transaction volume and transaction value increased by 112% and 108% year-on-year respectively in the first two months of this year, and the number of consumers using cash has fallen sharply. The survey also shows that more than 70% of Sao Paulo citizens said they must bring their smartphones when they go out. They use their phones to browse Internet information at home, in offices, restaurants, subways and buses, and are happy to use smart communication devices to serve their lives. Nearly half of the respondents said that they have online shopping experience through smartphones or tablets, and more than 80% of the respondents said that they often search for products and services on their phones. The survey report stated that this is a new trend in consumer shopping experience, and it is a piece of information that cannot be ignored for commercial enterprises that value online marketing.

In São Paulo, more and more large shopping malls, supermarkets, and parking lots are more inclined to accept contactless payment methods. A reporter from the Science and Technology Daily also discovered that some mobile payment platforms used their “scan code” function to facilitate epidemic prevention during the epidemic prevention and control period. At the entrance of some shopping malls, consumers can quickly provide their name, tax card number, mobile phone number and other information by scanning the code when they go shopping, so that the shopping malls and the regulatory authorities can grasp the population flow.

During the epidemic prevention and control period, electronic payments are favored by Brazilians

Relevant measures to promote rapid electronic payment Development

Compared with traditional payment methods, electronic payment simplifies the payment process, eliminating the cost of printing, shipping, and counting paper money, saving time and effort. Since the outbreak of the epidemic, Brazilian financial regulatory authorities and financial institutions have also adopted various forms to encourage the public to prioritize the use of safe and legal mobile payment tools, reduce the risk of cross-infection of personnel, and meet the financial service needs of the public and enterprises that have resumed work.

The Sao Paulo State Financial Management Commission announced in March this year the “Sao Paulo State Electronic Finance Development Plan (2021)”. The plan focuses on the future and emphasizes that as the government adopts and optimizes electronic payment services, related strategies will also Reflected in the planning of infrastructure and social environment construction.

The plan emphasizes that the application of electronic payment will bring different effects in different fields, including the following aspects: With the large-scale popularization of banking services through mobile devices in the market, financial Inclusiveness will also be greatly improved; as the penetration rate of smart phones continues to increase, the next few years will drive a substantial increase in electronic payment services realized through mobile devices; the automation of various public services, including tax payment, etc., It is expected to become a priority electronic payment project.

The plan also recommends that banking institutions should do a good job in bank card and mobile payment services during the epidemic prevention and control period. Banks and payment institutions should strengthen the protection of electronic channel payment services, flexibly adjust relevant business limits, and guide customers through Electronic commercial draft systems, personal online banking, corporate online banking, mobile banking, payment service App and other electronic channels handle “non-contact” online payment and settlement services to avoid the risk of cross-infection in on-site handling.

The Central Bank of Brazil also formally approved the operation of bank transfers via WhatsApp on March 30, allowing WhatsApp users to conduct transactions between financial institutions with accounts. It is said that WhatsApp will realize the transfer function between individuals in the first step, and then start the transaction between individuals and businesses. WhatsApp is a very popular social software in Brazil. It is an instant messaging application similar to WeChat and is a product of Facebook.

Convenience is the prerequisite. Security is the fundamental.

Mobile payment is a way for consumers to pay for goods or services they consume using mobile terminals. Units or individuals directly or indirectly send payment instructions to banks and other financial institutions through mobile devices and the Internet, and generate currency payments and fund transfers, thereby realizing mobile payments. However, with the popularization of mobile payment, it also brings huge security risks.

Network security expert Hoffman told a reporter from Science and Technology Daily that electronic payment methods are highly dependent on technology and have their vulnerabilities. Data security and privacy protection are a major challenge. The security of electronic payment is mainly composed of three parties: merchants, consumers and electronic payment systems. In the process of transaction or payment, criminals may steal transaction information through information technology, which will cause the disclosure of private information of both parties to the transaction, and even cause major economic losses, and there are certain security risks.

Hoffman pointed out that a successful electronic payment tool is a combination of convenience and security. Convenience is the prerequisite, and security is the fundamental. It is a key factor that affects whether consumers will use electronic payment methods. It is also the key to affecting the credibility of the entire electronic payment industry. Consumers have the same high expectations and requirements for the security and privacy protection of electronic payments. “Consumers’ trust in electronic payment methods is the basis for the survival and sustainable development of the electronic payment industry. Therefore, maintaining credibility is the mission and shared responsibility of the entire industry.” (Science and Technology Daily, Sao Paulo, April 6)< /p>